
AAA insurance agents are in high demand due to the company's reputation and the range of services it offers, including travel, banking, insurance, and roadside assistance. To become an AAA insurance agent, you must first meet the basic requirements, which include having a college degree, one to two years of work experience, and a state license. Passing the licensing exam grants you a three-year license as a certified AAA insurance agent, with the potential for commissions and bonuses. As an agent, you will have the opportunity to sell various insurance products, including auto, home, life, and commercial lines. You can choose to be an independent agent or work as a captive agent, with the support of the AAA brand and its extensive tools and resources for business growth.
| Characteristics | Values |
|---|---|
| Company Description | AAA, or American Automobile Association, is a roadside service for stranded motorists in North America. |
| Company History | AAA was created in 1902 and today is a federation of 30 affiliated clubs serving 57 million members in the United States, Canada, Puerto Rico, and the U.S. Virgin Islands. |
| Insurance Offerings | AAA offers multiple coverage plans for auto, life, and home. They also offer pet health insurance through Healthy Paws. |
| Business Model | AAA Insurance operates on a commission-based model, with agents receiving commissions and bonuses based on their performance and the number of direct clients they have. |
| Requirements to Become an Agent | To become an insurance agent with AAA, you must meet basic requirements, become licensed, and apply for a job. Requirements include 1-2 years of experience in relevant work niches, a college degree, employment history, interest in customer service, knowledge of insurance rating systems, and administrative skills. |
| Entrepreneurial Agency Owner Program | AAA offers an Entrepreneurial Agency Owner (EA) program where individuals can own and grow a business focused on serving AAA members. EA owners benefit from extensive support, training, marketing, and advertising assistance, and the opportunity to build on the AAA brand. |
| Compensation and Benefits | AAA insurance agents are entitled to commissions, with independent agents typically charging higher commissions than captive agents. AAA also offers a set salary, a 4% yearly raise, additional yearly bonuses, and other commission opportunities. |
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What You'll Learn

Entrepreneurial Agency Owner
To become an Entrepreneurial Agency Owner, or EA, with AAA, you must be self-motivated and results-driven, with an interest in building a profitable, multi-line insurance agency. As an EA, you will own and grow a business that serves AAA members, selling property, casualty, life insurance, AAA memberships, and more to loyal clients. You will earn commissions on both new and renewal business, with bonus programs rewarding your agency as it grows.
To get started, you should have one or two years of experience in insurance sales, as well as a college degree and some employment history. Interest or experience in customer service or customer support is advantageous. You must also be knowledgeable about insurance rating systems and skilled in administrative tasks, including Microsoft Office, PowerPoint, and Excel.
As an EA, you will benefit from extensive support, including training, marketing, and advertising assistance. AAA also provides tools to help you grow your business, such as resources for finding staff, managing payments and cash flows, and developing a business plan.
One of the key advantages of becoming an EA with AAA is the opportunity to grow your business by responding to and serving AAA members. You will have access to a loyal membership base and the ability to cross-sell additional products to new and existing members. With the power of the AAA brand behind you, you will have a competitive edge in the market and tap into a pipeline of member leads.
Being an EA with AAA offers the flexibility of running your own brick-and-mortar office while benefiting from the strength and recognition of one of America's most trusted brands.
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Captive or independent agent
When considering becoming an insurance agent, it is important to understand the difference between being a captive agent and an independent agent. Captive agents work for a single insurance company, whereas independent agents work with multiple insurance companies.
Captive agents are typically under contract with an insurance carrier and are paid a salary plus commission and benefits. They may be full-time employees or independent contractors. One of the main advantages of being a captive agent is receiving the benefits of working for a company, such as administrative support, a national advertising budget, and a client list. They also benefit from the insurance company's broader marketing strategy and receive extensive lists of prospects. However, a drawback is that they can only sell the products of the insurance company they work for and may be restricted in how they conduct business due to cumbersome contracts and obligations to the parent company.
On the other hand, independent agents have greater access to insurance products from multiple companies, which can allow them to meet their clients' needs better and increase their access to different product lines. They usually have more options for their clients, leading to higher closing ratios and potentially higher commissions. However, they may not have specialized knowledge about a particular company's products, and being an independent agent can be riskier as they may need to provide their own startup capital and arrange benefits.
When deciding whether to become a captive or independent AAA insurance agent, it is important to consider the advantages and disadvantages of each option. As an Entrepreneurial Agent (EA) with AAA, you would own and grow a business focused on serving AAA members and selling AAA memberships, insurance, and other approved products. You would have the flexibility of running your own business while benefiting from the support and brand recognition of AAA. This includes extensive training, marketing and advertising assistance, and tools to help you grow your business. However, as an EA, you would also need to bring relevant experience and sufficient capital to ensure your agency meets AAA's service standards.
Alternatively, you could become an independent agent who represents AAA by purchasing a AAA Personal Auto Insurance appointment. This would allow you to offer your clients AAA's personal auto insurance products while also forming a partnership with a trusted and recognized brand.
Both options provide opportunities to build a successful business, but the decision depends on your preferences for ownership, flexibility, support, and access to resources and product offerings.
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Basic requirements and licensing
To become an insurance agent with AAA, you must meet some basic requirements and obtain a license before applying for a job.
First, you should have one or two years of experience in insurance sales or a similar field. Additionally, a college degree and some form of professional work history are required. Interest or experience in customer service or customer support is advantageous. Knowledge of insurance rating systems and proficiency in administrative tasks, including Microsoft Office, PowerPoint, and Excel, are also necessary.
As an Entrepreneurial Agent (EA), you will own and grow a business that serves AAA members. You will sell AAA memberships, insurance, and other approved products, focusing on the needs of AAA members. You will have the opportunity to earn commissions and bonuses, with the potential for higher earnings as you acquire more direct clients.
To become a licensed insurance agent, you will need to meet the specific requirements of your state or jurisdiction. This typically involves completing pre-licensing education, passing a licensing exam, and submitting an application to the appropriate regulatory body. Some states may also require you to complete additional training or continuing education to maintain your license.
It is important to note that AAA Insurance is a trusted and recognized brand in the industry, and becoming an independent agent allows you to represent their products and services while also offering products from other companies. This can provide a competitive edge and increase your profitability.
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Commissions and bonuses
AAA Insurance offers its agents commissions and bonuses on top of their base salaries. The exact amount of commission an agent receives depends on whether they are a captive or independent agent. Independent insurance agents typically charge more in commissions than captive insurance agents. The more direct clients an agent has, the higher their commission. As an Entrepreneurial Agent (EA), you can own and grow your business, selling AAA memberships, property, casualty, life insurance, and more to loyal clients. You will earn commissions on both new and renewal business, along with bonus programs that reward your agency as it grows.
The company offers a 4% yearly raise and additional yearly bonuses. As an EA, you will have the flexibility to run your own brick-and-mortar AAA Insurance office, with the backing of a well-known and trusted brand. You will also have access to a variety of tools to help you grow your business, such as sales, marketing, and CRM tools, which will help you tap into a pipeline of member leads and sell an array of products.
While AAA Insurance is a great company with excellent products, no insurance company can offer policies that fit every prospect. As an independent agent, you can sell insurance products from multiple companies, giving you more opportunities to sell insurance to your prospects and potentially increasing your profitability.
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Training and support
To become an insurance agent with AAA, you must meet some basic requirements and become licensed before applying for a job. You should have one or two years of experience in insurance sales, have a college degree, and possess administrative skills, including Microsoft Office, PowerPoint, and Excel. It is beneficial if you are interested in customer service or customer support and have knowledge of insurance rating systems.
As an Entrepreneurial Agent (EA), you will own and grow a business focused on AAA members' needs, sharing the AAA mission and building on the AAA brand. You will sell property, casualty, life insurance, AAA memberships, and more to loyal clients, earning commissions and bonuses on both new and renewal business.
In terms of training and support, AAA offers extensive training and industry-leading benefits. As an EA, you will benefit from assistance during startup and ongoing support as your business grows. This includes help with marketing and advertising, as well as tools to aid in finding staff, managing payments and cash flows, and developing a business plan. You will also have access to a network of experienced EAs and other business experts.
Additionally, AAA provides a competitive edge in the market with its well-known and trusted brand. You will be able to offer your clients reliable and comprehensive personal auto coverage with AAA, known for its excellent customer service and roadside assistance.
While AAA does not specify the exact nature of its training programs, they do mention providing extensive training and the necessary tools to succeed. They also emphasize the flexibility of running your own business and the support of being part of a recognized and trusted brand.
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Frequently asked questions
AAA insurance agents are entitled to commissions and bonuses. The more direct clients an agent has, the higher their commission. Agents also have the opportunity to own a business and sell a multitude of insurance products. AAA also provides extensive training, industry-leading benefits, and earnings on new and renewal policies.
To work as an insurance agent with AAA, you must meet basic requirements and become licensed before applying for a job. You should have one or two years of experience in insurance sales, a college degree, and some employment history in any profession. It is advantageous to be interested in customer service and have knowledge of insurance rating systems. Administrative skills, including proficiency in Microsoft Office, PowerPoint, and Excel, are also important.
AAA stands for American Automobile Association.
































