Good Life Insurance: Is American Family The Right Choice?

American Family Insurance is a large, multi-line insurance company that has been around since 1927. The company is headquartered in Madison, Wisconsin, and offers a range of insurance products, including auto, home, and life insurance. American Family's life insurance policies include whole life insurance, term life insurance, flexible life insurance, and children's life insurance. The company also offers various riders and add-ons to tailor coverage to individual needs. Reviews for American Family life insurance are mixed, with some customers praising the company for its competitive rates and customer service, while others have complained about issues with denied claims, inconsistent payouts, and poor communication from adjusters. Overall, American Family Insurance is a good option for those seeking customizable life insurance policies with long-term coverage and guaranteed premiums.

American Family offers a range of life insurance policies, including whole life, term life and flexible life insurance

Whole Life Insurance

Whole life insurance is a lifelong policy with premiums that remain the same and include living benefits like cash value. The DreamSecure Whole Life Insurance policy is permanent coverage with guaranteed level premiums that are stretched out until the age of 100. The whole life insurance policy also accumulates cash value, which can be borrowed against in the form of a loan.

Term Life Insurance

American Family's term life insurance is available in different term lengths, such as 10, 15, 20 and 30 years, with coverage starting at $50,000. The premium is guaranteed to stay the same for the chosen term length.

Flexible Life Insurance

Flexible life insurance is a long-term, flexible protection that can change as your life changes. It builds cash value and gives you more control over your life insurance.

American Family's life insurance policies are customizable, so you can pick the coverage that best fits your needs. The company also offers a life insurance calculator to help determine the amount of coverage needed and get an instant price quote.

The company has been around since 1927 and is based in Wisconsin

American Family Insurance, commonly known as AmFam, is a Wisconsin-based insurance company that has been in business since 1927. Headquartered in Madison, Wisconsin, the company offers a range of insurance products, including auto, homeowners, business, and umbrella insurance policies.

Over the years, American Family Insurance has established itself as a reliable and reputable provider, known for its affordable pricing and wide array of coverage options. The company is currently the eighth-largest car insurance company in the United States, writing nearly $6.8 billion in direct premiums in 2023.

One of the key strengths of American Family Insurance is its commitment to customer service. The company has received praise for its attentive and knowledgeable agents, who are always ready to help customers find the best insurance plans to suit their unique needs. This personalised approach to insurance has earned American Family Insurance a loyal customer base.

In addition to its customer service, American Family Insurance also stands out for its variety of insurance options. The company offers both term and whole life insurance policies, as well as specialised options like simplified term, flexible life, senior whole life, and children's whole life policies. This allows customers to customise their coverage according to their specific needs and life stage.

Furthermore, American Family Insurance provides several riders or endorsements that can be added to life insurance policies for additional protection. These include the guaranteed purchase option rider, the children's insurance rider, and the waiver of premium benefit rider, among others.

Overall, American Family Insurance's long history, dating back to 1927, and its Wisconsin headquarters have contributed to its solid reputation as a reliable and trusted insurance provider. The company's focus on customer service and its diverse range of insurance products make it a popular choice for individuals and families seeking comprehensive and affordable coverage.

American Family has a good reputation for customer service and competitive rates

American Family Insurance has been in the insurance business since 1927. It has a reputation for excellent customer service and competitive rates. The company is rated 4.7 out of 5 stars on Trustpilot, with customers praising the company's affordable coverage and great customer experience. WalletHub editors give American Family Insurance a rating of 4.3 out of 5 for its good claims handling process, generous discounts, and transparency. The company also has a high customer satisfaction rating in the 2023 J.D. Power U.S. Auto Insurance Study.

American Family offers a wide range of insurance products, including auto, homeowners, business, and umbrella insurance policies. They also provide various life insurance policies, such as whole life, term life, flexible life, and children's life insurance. Their whole life insurance policies offer lifelong protection with guaranteed premium amounts and the ability to build cash value. Term life insurance is available in different term lengths, such as 10, 15, 20, and 30 years, with coverage starting at $50,000. Flexible life insurance offers long-term, flexible protection and can be customized to changing life circumstances.

In addition to its competitive rates and coverage options, American Family also provides excellent customer service. Their agents are knowledgeable and easy to contact, providing quick responses to inquiries. The company also has a user-friendly website and mobile app that allows customers to manage their policies and file claims easily.

Overall, American Family Insurance is a reputable and reliable company with competitive rates, a wide range of coverage options, and excellent customer service, making it a good choice for individuals and families seeking insurance solutions.

It's easy to get a quote and there are various discounts available

American Family Life Insurance Company offers customizable life insurance policies, so you can pick the coverage that best fits your needs. The company provides a variety of life insurance options and coverages, built to fit your life.

Getting a quote

You can get a quote online or speak to one of their licensed agents. The company also offers a Life Insurance Calculator to help you determine the amount of coverage you need and get an instant price quote.

Discounts available

You may qualify for a discount on your other coverages when you add a life insurance policy from American Family Life Insurance Company.

Customer reviews

Positive reviews of American Family Life Insurance praise the company for its affordable coverage and great customer experience. Negative reviews highlight issues with denied claims and an inconsistent payout process.

The company also offers auto and home insurance, so you can bundle policies

American Family Insurance, also known as AmFam, is a large, multi-line insurance company that offers auto, home, and life insurance, among other types of insurance. The company has been around since 1927 and is currently headquartered in Madison, Wisconsin.

AmFam's auto insurance is available in 19 states, and the company typically offers auto rates lower than the national average. AmFam also offers several riders and add-ons for its auto insurance policies, such as KnowYourDrive, a usage-based telematics program that allows drivers to earn up to a 20% discount on their car insurance based on how safely they drive, with a 10% discount earned automatically just for signing up.

In addition to auto insurance, AmFam also offers home insurance, which includes coverage for renters, condo owners, manufactured-home owners, farm/ranch owners, and landlords. AmFam's home insurance policies protect your home and personal property from damage caused by covered risks, such as fire, storms, theft, and more. The company also offers supplemental coverage options, such as coverage for water backup, service line repairs, and equipment/appliance breakdowns.

By bundling your auto and home insurance policies with AmFam, you can take advantage of discounts and save money on your premiums. AmFam also offers life insurance policies, including term life insurance and whole life insurance, which provide financial protection for your loved ones in the event of your death.

Overall, American Family Insurance is a good option for those looking for a well-established provider with a wide array of coverage options and affordable pricing. The company has a solid financial standing, with an A (Excellent) rating from AM Best, and its auto insurance is ranked high for customer satisfaction in the J.D. Power U.S. Auto Insurance Study. However, it is important to note that AmFam's insurance is only available in select states, and some customers have reported issues with claims handling and customer service.

Frequently asked questions