
American Family Insurance has been in the industry for nearly a century and offers a wide range of insurance options to both individuals and businesses. The company has excellent official ratings and is the 13th largest property and casualty insurance provider in the country. American Family offers affordable homeowners insurance with multiple discounts and coverage enhancement options. However, it is only available in 19 states, and its home insurance rates are slightly higher than the national average.
| Characteristics | Values |
|---|---|
| Affordability | American Family's home insurance rates are lower than the national average. |
| Customer service | American Family ranks first for customer service, scoring around the national average. |
| Coverage | American Family offers a wide range of insurance options, including standard coverage and additional optional coverage enhancements. |
| Discounts | American Family offers various discounts, such as a "renovated home" discount and discounts for young drivers. |
| States served | American Family offers home insurance in 19 states: AZ, CO, GA, ID, IL, IN, IA, KS, MN, MO, NE, NV, ND, OH, OR, SD, UT, WA, and WI. |
| Customer reviews | American Family has received mixed customer reviews, with some praising the company's low prices and convenience, while others have expressed concerns about their customer service. |
| Ratings | American Family has received high ratings from AM Best, BBB, and Trustpilot. |
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What You'll Learn
- American Family Insurance offers affordable rates, ranking third overall in the nation
- The company has excellent customer service, scoring highly in Trustpilot reviews
- American Family provides extended and replacement cost coverage, allowing policy limits to be exceeded
- The insurance company offers a wide range of discounts, including for renovated homes
- American Family Insurance is available in 19 states, including AZ, CO, GA, ID, IL, IN, IA, KS, MN, MO, NE, NV, ND, OH, OR, SD, UT, WA and WI

American Family Insurance offers affordable rates, ranking third overall in the nation
American Family Insurance offers a range of insurance products, including homeowners insurance, car insurance, and life insurance. While the company's rates vary depending on the type of insurance and the specific plan chosen, American Family Insurance is known for offering affordable rates and has been ranked third overall in the nation.
In terms of homeowners insurance, American Family offers coverage in 19 states, including AZ, CO, GA, ID, IL, IN, IA, KS, MN, MO, NE, NV, ND, OH, OR, SD, UT, WA, and WI. The average annual premium for $300,000 in dwelling coverage is $1,955, which is lower than the national average of $2,466. American Family also offers a variety of discounts and add-ons, such as hidden water damage coverage and equipment breakdown coverage, which can further enhance the value of their homeowners insurance policies.
When it comes to car insurance, American Family offers coverage in the same 19 states as their homeowners insurance. Their average rates are slightly higher than the national average in most driver categories, with an average annual rate of $2,268. However, they offer lower-than-average rates for teen drivers and drivers with a DUI. American Family also provides lower monthly rates for safe drivers and is known for its excellent claims handling and customer service.
American Family Life Insurance, while not ranked as the most trusted overall, maintains strong trust scores for reliability and customer satisfaction. Their life insurance policies are competitively priced, with an average monthly rate of around $166 for full coverage. The company also offers policy flexibility and handles claims fairly well, particularly for property and auto policies.
Overall, American Family Insurance is a reputable and affordable option for individuals and families seeking insurance coverage. Their strong financial strength rating of A (Excellent) from AM Best further reinforces their legitimacy and reliability as an insurance provider. While the company may not offer the absolute lowest rates in every category, they consistently rank among the top mid-size insurers and provide valuable coverage options and add-ons to meet the diverse needs of their customers.
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The company has excellent customer service, scoring highly in Trustpilot reviews
American Family Insurance has been in the industry for almost a century, and its customer service is highly rated. The company has a Trustpilot score of 4.7, which is significantly higher than some of its competitors, which have scores below 1.6.
American Family Insurance's customer service ranks first according to J.D. Power, and it has excellent official ratings from AM Best and BBB. The company also has a respectable history of offering quality insurance coverage and products to individuals and businesses.
The company's car insurance rates are cheaper than the national average, and it offers many discounts to help lower rates. Customers have praised American Family Insurance for its low prices and convenience in their Trustpilot reviews. Some reviewers have also praised the company's agents for their expertise.
American Family Insurance's home insurance rates are slightly higher than the national average. However, bundling home insurance with car insurance can make it more affordable. The company offers a wide range of insurance options, including standard coverage for dwelling, other structures, personal property, additional living expenses, and liability.
Overall, American Family Insurance has excellent customer service and has received positive feedback from its customers, as reflected in its high Trustpilot score and other ratings.
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American Family provides extended and replacement cost coverage, allowing policy limits to be exceeded
American Family Insurance, founded in 1927, is the 13th-largest property and casualty insurance provider in the country. It offers a wide range of insurance options to both individuals and businesses, including homeowners insurance in 19 states.
In addition to standard coverage options, American Family offers several optional coverage enhancements. These include home business coverage, which provides reimbursement for liability claims and property damage related to a business operated from the home. They also offer short-term rental coverage, which reimburses you for losses if someone inhabits your property while you're away, and identity theft coverage, which provides up to $25,000 in reimbursement if you need professional identity restoration services.
American Family also offers add-ons such as credit theft protection and monitoring, equipment breakdown coverage, hidden water damage coverage, home renovation coverage, and inland flood coverage.
American Family's home insurance rates are slightly higher than the national average. However, they offer many discounts to help lower your rates, including discounts for young drivers and students. They also have excellent customer service scores and have received praise for their low prices and convenience.
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The insurance company offers a wide range of discounts, including for renovated homes
American Family Insurance offers a range of discounts to its customers, including for renovated homes. The company provides insurance in 19 states and stands out for its extended and replacement cost coverage, allowing policyholders to exceed dwelling coverage limits if they need to rebuild their homes.
Homeowners can benefit from American Family's renovated home discount if they have updated their electrical, heating, or plumbing systems. The company also offers a discount for newer homes, defined as those under 15 years old, and for those who have been loyal customers for at least a year.
American Family Insurance also provides discounts for customers who bundle their home and auto insurance policies, offering savings of up to 23% on both policies. Additionally, the company encourages the use of smart technology and alarms, offering discounts for qualifying smart home devices such as smoke and fire alarm systems, burglar alarms, and automatic sprinkler systems.
The company's rates are relatively low compared to the national average, making it an affordable option for those seeking insurance. American Family also offers add-ons like credit theft protection, equipment breakdown coverage, hidden water damage coverage, and home renovation coverage.
While American Family Insurance provides a wide range of discounts and coverage options, it is important to note that it is not available in many states, and some customers have expressed concerns about its customer service.
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American Family Insurance is available in 19 states, including AZ, CO, GA, ID, IL, IN, IA, KS, MN, MO, NE, NV, ND, OH, OR, SD, UT, WA and WI
American Family Insurance is a well-established insurance provider offering a wide range of coverage options and affordable pricing. The company provides auto, home, and life insurance in 19 states across the U.S. These states include AZ, CO, GA, ID, IL, IN, IA, KS, MN, MO, NE, NV, ND, OH, OR, SD, UT, WA, and WI.
American Family Insurance stands out for its extended and replacement cost coverage, allowing policyholders to exceed dwelling coverage limits if they need to rebuild their homes. The company also offers a variety of discounts, such as a "renovated home" discount for updated electrical, heating, or plumbing systems. Notably, American Family Insurance does not have a banned dog list, which may be attractive to some homeowners.
In addition to standard coverage, American Family offers add-ons for additional protection. These include credit theft protection and monitoring, equipment breakdown coverage, hidden water damage coverage, home renovation coverage, and inland flood coverage.
American Family Insurance's rates are relatively low compared to the national average, making it a good option for those seeking affordable insurance policies. The company also provides digital capabilities, earning high marks in J.D. Power's 2024 Insurance Digital Experience Study.
Overall, American Family Insurance is a legitimate and reputable company offering comprehensive insurance options and add-ons in 19 states. It is important for prospective customers to research and compare rates, discounts, and specific coverage details to determine if American Family Insurance is the best fit for their individual needs.
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Frequently asked questions
Yes, American Family homeowners insurance is legitimate. The company was founded in 1927 and is the country's 13th-largest property and casualty insurance provider.
American Family offers a range of insurance options to both individuals and businesses. Its products include standard coverage for dwelling, other structures, personal property, additional living expenses, and liability. The company also provides an extensive list of optional coverage enhancements, such as home business coverage, short-term rental coverage, and identity theft coverage.
The average annual premium for American Family homeowners insurance with $300,000 in dwelling coverage is $1,955, which is lower than the national average. However, the final premium for a homeowners insurance policy will vary based on various factors unique to the individual and their home.
American Family has received mixed customer service ratings. While it has a respectable history of offering quality insurance coverage, some customers have complained about their experiences. It has received high marks for its digital experience, ranking second in J.D. Power's 2024 Insurance Digital Experience Study. Additionally, it has an excellent rating of 4.7 on Trustpilot, with customers praising the company's low prices and convenience.





























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