Nationwide Insurance Now Offers Free Echo Auto Devices

Nationwide Insurance announced in 2019 that it would give away one million Amazon Echo Auto devices to qualifying new and existing auto insurance customers. The promotion was available from September 25, 2019, and would run through the year or until supplies last. The offer was not available in AK, DC, HI, KS, LA, MA, MI, MS, NE, NM, UT, WI, or WY.

Nationwide Insurance is offering a free Echo Auto to new and existing customers

Nationwide Insurance is offering a free Echo Auto to new and existing auto insurance customers. The promotion, which began on September 25, will run through the year or until supplies last. The offer is available to customers in states where Nationwide operates, with some exceptions due to local regulations.

The Echo Auto giveaway is part of a strategic effort by Nationwide to become more innovative and technologically advanced and to arrest its market share decline. The company has struggled over the past two decades to hold onto its market share as rivals like Geico and Progressive have made significant inroads in capturing new auto insurance customers.

Nationwide's President of the Emerging Businesses Group and Chief Marketing Officer, Terrance Williams, said:

> Voice services like Alexa will continue to impact our lives. Nationwide wants to leverage this technology to meet our members’ needs in new and unique ways.

In addition to the giveaway, Nationwide has also introduced three new features to its Alexa Skill: the New Driver Checklist, Nationwide's Roadside Assistance, and Road Conditions. The New Driver Checklist provides a safety checklist to help drivers learn safe driving habits, while the other two features are designed to be helpful while the user is driving. Now, users can call for roadside assistance through the Alexa skill without asking for the number or picking up their phone, and they can also check weather and road conditions along their route.

The Echo Auto giveaway is also part of a partnership between Nationwide and Amazon. The insurance company is adding a "digital insurance experience" to its site on Amazon.com, allowing Amazon customers to receive an online quote for Nationwide's auto insurance using their Amazon login credentials.

The offer is available to qualifying customers in select US states

Nationwide Insurance is offering a free Amazon Echo Auto to qualifying new and existing auto insurance policyholders in select US states. The promotion, which began on September 25, will run through the year or until supplies last.

To be eligible for the promotion, customers must be new or existing auto insurance policyholders with Nationwide in one of the qualifying states. Those who opt-in will receive an email with a redemption link to Amazon.com to receive their Echo Auto device free of charge.

The Echo Auto device allows users to access Amazon's voice assistant, Alexa, in their vehicles. This enables drivers to play music, get news updates, set reminders, and more using voice commands. In addition to the free device, Nationwide has also introduced three new features to its Alexa skill: the New Driver Checklist, Nationwide's Roadside Assistance, and Road Conditions. These features provide a safety checklist for drivers, allow users to call for roadside assistance, and check weather and road conditions before heading out.

Customers can access the offer via a redemption link sent to their email

Nationwide Insurance is offering a free Amazon Echo Auto to qualifying new and existing auto insurance customers. The promotion, which began on September 25, is available in select US states while supplies last.

The Echo Auto giveaway is part of a strategic effort by Nationwide to become more innovative and technologically advanced. By enticing customers with a free device, the company aims to reduce churn and lure new customers. Additionally, the use of a free voice-activated tool may help to reduce the number of insurance claims resulting from distracted driving.

Along with the giveaway, Nationwide has introduced three new features to its skill for Alexa: the New Driver Checklist, Nationwide's Roadside Assistance, and Road Conditions. The New Driver Checklist provides a safety checklist to help drivers learn safe driving habits, while Road Conditions allow drivers to quickly check weather and road conditions before heading out. Nationwide's Roadside Assistance feature allows members to call for help directly through the Alexa skill without asking for a phone number or picking up their phone.

The promotion is also tied to a "digital insurance experience" on Amazon.com, where Amazon shoppers can use their login credentials to get an online quote for Nationwide's auto insurance.

The offer is valid from 25 September while supplies last

On 25 September, Nationwide Insurance announced it would give away one million Amazon Echo Auto devices to qualifying new and existing auto insurance customers. The promotion is available in select states where Nationwide operates, with some exceptions due to local regulations. Those who opt in will receive an email with a redemption link to Amazon.com to receive their Echo Auto free of charge. The offer is valid while supplies last.

The Echo Auto giveaway is part of a strategic effort by Nationwide to become more innovative and technologically advanced to arrest its market share decline. By enticing existing customers with a free device, the company hopes to retain them for another year. At the same time, those looking for new auto insurance could be persuaded by the promotion.

In addition to the giveaway, Nationwide introduced three new features to their Alexa Skill: the New Driver Checklist, Nationwide's Roadside Assistance, and Road Conditions. The New Driver Checklist provides a safety checklist to help users learn safe driving habits. Meanwhile, the Road Conditions feature allows drivers to quickly check weather and road conditions before heading out.

Nationwide is also partnering with Amazon to add a "digital insurance experience" to its site on Amazon.com. This allows Amazon customers to receive an online quote for Nationwide's auto insurance using their Amazon login credentials.

The offer is part of a strategic effort by Nationwide to improve brand loyalty

Nationwide Insurance is giving away one million Amazon Echo Auto devices to qualifying new and existing auto insurance customers. The promotion, which began on September 25, is available in select states where Nationwide operates.

By enticing existing customers with a free device, Nationwide may be able to encourage them to stay for another year. Similarly, those looking for new auto insurance could be persuaded by the promotion. In addition, the new Alexa skill features allow Nationwide to further engage with their customers, providing valuable information and easy access to their insurance information while in the car and at home. This could further increase brand loyalty.

The addition of Echo Auto could also help improve Nationwide's bottom line by reducing the number of insurance claims. The use of cell phones while driving causes 1.6 million crashes per year, and distracted driving is responsible for 1 out of 4 motor vehicle crash fatalities. By providing a free voice-activated tool, Nationwide may be able to reduce direct interaction with smartphones while driving and combat a significant cause of accidents and insurance claims. This could offer Nationwide a return on its investment, as well as generate positive public relations as consumers see a tangible investment by the company in their safety.

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