Haris Ashley
AmGeneral Insurance Berhad, headquartered in Kuala Lumpur, is now known as Liberty General Insurance Berhad. The company has over 110 years of experience in providing comprehensive insurance solutions and is committed to supporting its customers and employees. Liberty General Insurance Berhad is the only company in Malaysia to offer multiple brands, including Liberty Insurance, Kurnia Insurance, and AmAssurance. The company has 36 branches across Malaysia and a workforce of over 7,000 agents, brokers, car dealers, franchise holders, and dealers. It offers a wide range of insurance products, including personal, commercial, automobile, homeowners, accident, health, and travel insurance.
| Characteristics | Values |
|---|---|
| Headquarters | Kuala Lumpur |
| Company Name | AmGeneral Insurance Berhad |
| Alternate Names | Liberty General Insurance Berhad, Liberty Mutual |
| CEO | Puneet Pasricha (Pasha) |
| Number of Employees | 1,700 |
| Number of Branches | 36 |
| Number of Agents | 7,000 |
| Years of Experience | 110 |
| Insurance Types | Personal, Commercial, Automobile, Homeowners, Accident & Health, General Liability, Property, Surety, Workers Compensation, Travel, Specialty Lines |
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What You'll Learn
AmGeneral Insurance Berhad's name change to Liberty General Insurance Berhad
AmGeneral Insurance Berhad, headquartered in Kuala Lumpur, has changed its corporate name to Liberty General Insurance Berhad. This change marks a new chapter for the company as it continues to strengthen its market position and brand presence in Malaysia.
The decision to rename the company was likely influenced by its acquisition of AmGeneral Insurance Berhad, which brought together multiple brands under one umbrella, including Liberty Insurance, Kurnia Insurance, and AmAssurance. By consolidating these brands, Liberty General Insurance Berhad aims to provide a diverse range of insurance solutions to meet the varying needs of its customers.
With over 110 years of experience in the insurance industry, both locally and globally, Liberty General Insurance Berhad is committed to supporting its customers and employees. The company believes that progress thrives when people feel secure, and it strives to provide optimal protection and comprehensive insurance solutions.
Liberty General Insurance Berhad's nationwide presence in Malaysia is significant, with 36 branches and approximately 1,700 employees. The company's diverse distribution network includes 7,000 agents, brokers, car dealers, franchise holders, and affinity partners, contributing to its strong market position.
The name change from AmGeneral Insurance Berhad to Liberty General Insurance Berhad reflects the company's evolution and its unwavering promise to serve Malaysia. This transition signifies a new era for the company, and it assures its customers and business partners that their rights and obligations will remain unchanged.
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Liberty Insurance, Kurnia Insurance, and AmAssurance brands
Liberty Insurance, Kurnia Insurance, and AmAssurance are three distinct brands operating in the Malaysian insurance market, each offering a range of insurance products and services to meet the diverse needs of their customers.
Liberty Insurance, also known as Liberty General Insurance Berhad, is a well-established insurance provider in Malaysia. The company offers a comprehensive range of general insurance solutions, including motor, health, personal accident, home, and travel insurance. Liberty Insurance is known for its commitment to customer satisfaction and has built a reputation for providing reliable and affordable insurance plans.
Kurnia Insurance is a prominent insurance brand in Malaysia and is part of the Liberty General Insurance Berhad group. Kurnia Insurance offers a wide array of insurance products tailored to meet the specific needs of individuals and businesses. The company has a strong presence in Kuala Lumpur and throughout Malaysia, providing easy access to its insurance services. Kurnia Insurance is known for its customer-centric approach and has established itself as a trusted and reliable insurance partner.
AmAssurance is another leading insurance brand in Malaysia, offering a comprehensive suite of insurance solutions. The company provides a range of life and general insurance products, including motor, health, personal accident, and property insurance. AmAssurance is committed to helping its customers make informed insurance decisions and provides valuable resources and tools to assist them in choosing the right plans. The company has a strong online presence through its website, amassurance.com.my, where customers can access information about their insurance offerings and services.
Each of these three brands, Liberty Insurance, Kurnia Insurance, and AmAssurance, competes in the Malaysian insurance market by providing a diverse range of insurance options. They strive to offer comprehensive coverage, competitive pricing, and reliable customer service to meet the varying needs and preferences of their customers. Whether it's insuring a vehicle, protecting one's health, or safeguarding against other risks, these insurance brands play a crucial role in providing financial security and peace of mind to individuals and businesses across Malaysia, including in the bustling city of Kuala Lumpur.
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Liberty's diverse distribution network
Liberty General Insurance Berhad, formerly known as AmGeneral Insurance Berhad, has a diverse distribution network that is an integral part of its business. With 36 branches across Malaysia and a workforce of over 7,000 agents, the company has a strong presence in the country.
The distribution network is made up of a wide range of partners, including agents, brokers, car dealers, franchise holders and dealers, and affinity partners. This diverse network allows Liberty to reach a broad customer base and offer convenient and accessible services.
In addition to its physical locations, Liberty has also invested in digital channels, with a fast-growing digital presence. This includes the AmAssurance One Touch Mobile App, which offers customers quick and convenient assistance.
The company's diverse distribution network is a key strength, enabling it to cater to different segments of partners and customers. With access to multiple brands, including Liberty Insurance, Kurnia Insurance, and AmAssurance, Liberty General Insurance Berhad can offer a comprehensive range of insurance products. These products cover various areas, such as personal and commercial, automobile, homeowners, accident and health, general liability, property, and more.
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Liberty's insurance products
AmGeneral Insurance Berhad, based in Kuala Lumpur, has announced that it will now be known as Liberty General Insurance Berhad. Liberty Insurance is committed to empowering and protecting its customers and has 110 years of experience providing comprehensive insurance solutions.
Liberty General Insurance Berhad is the only company in Malaysia to have access to multiple brands, including Liberty Insurance, Kurnia Insurance, and AmAssurance. Liberty Specialty Markets, a branch of Liberty Insurance, offers solutions to complex insurance risks with its substantial risk appetite, global capacity, and experienced staff.
Liberty Insurance's claims team is an integral part of its business, aiming to make well-informed decisions and settle claims efficiently and in a timely manner. They offer a range of insurance products, including Project PI, Commercial PI, and Medical Malpractice Insurance, with brokers creating unique solutions for each client.
Liberty Insurance also has expertise in Marine Risk Engineering, helping their team with underwriting decisions and building strong relationships with clients. They also offer Political Violence and Terrorism Risk underwriting, providing peace of mind to clients in Greater China and the Belt and Road regions.
Liberty Insurance's other products include home insurance, road tax renewal services, and vehicle insurance, ensuring a worry-free journey for their customers. With their range of insurance products, Liberty Insurance strives to provide optimal protection and support for its customers, placing customer experience at the center of their priorities.
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AmGeneral Insurance Berhad's new CEO
AmGeneral Insurance Berhad, now known as Liberty General Insurance Berhad, has appointed Puneet Pasricha (Pasha) as its new CEO. Pasha assumes this role with a strong belief in the company's foundation and a shared aspiration to become the top general insurer in Malaysia.
With a presence in Kuala Lumpur, AmGeneral Insurance Berhad has over 110 years of experience in the insurance industry, both locally and globally. The company has a comprehensive range of insurance solutions, including personal and commercial coverage, automobile, homeowners, accident and health, general liability, property, and travel insurance.
Pasha joins AmGeneral Insurance Berhad (Liberty General Insurance Berhad) at a pivotal moment in its evolution. The company has recently rebranded, strengthening its market position by becoming the only company in Malaysia to offer multiple brands: Liberty Insurance, Kurnia Insurance, and AmAssurance. This strategic move allows the company to cater to diverse segments of partners and customers, providing convenient and accessible insurance solutions.
As CEO, Pasha will play a pivotal role in delivering exceptional solutions to customers and business partners. With a focus on value, access, and ease, Pasha aims to leverage the company's strong foundation and extensive experience to provide optimal protection and empower individuals and businesses in Malaysia.
AmGeneral Insurance Berhad's commitment to its customers remains unwavering, and the company assures that all rights and obligations of policyholders and business partners will be unaffected by the recent changes.
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Frequently asked questions
The contact number for the AM General Insurance Kuala Lumpur Contact Centre is 1 800 88 6333.
The operating hours for the AM General Insurance Kuala Lumpur Contact Centre are Monday to Thursday, 8.30 am to 5.30 pm, and Friday, 8.30 am to 4.15 pm.
The official website for AM General Insurance Kuala Lumpur is www.libertyinsurance.com.my.
AM General Insurance Kuala Lumpur has changed its name to Liberty General Insurance Berhad.
