Jeffrey Wade
Farmers Insurance provides auto, home, and life insurance and has a large physical presence across the US. The company is rated highly for its quick response times, good customer support, and fast claims payouts. However, it is also one of the more expensive car insurance companies, with rates that are higher than the national average. Farmers Insurance offers a wide variety of discounts to make its rates more affordable, including for safe driving habits, alternative fuel vehicles, and bundling multiple policies. The company also provides full coverage for state-required minimum car insurance, collision, and comprehensive insurance.
| Characteristics | Values |
|---|---|
| Average Rating | 2.9/5 (WalletHub), 3.1/5 (J.D. Power), 4.1/5 (U.S. News), 4.4/5 (Yelp) |
| NAIC Rating | 0.71 (fewer complaints than average) |
| AM Best Rating | A (financially strong) |
| Average Annual Rate | $3,113, $3,407 (full coverage), $1,130 (minimum coverage), $3,863 (NerdWallet), $4,652 (full coverage, WalletHub) |
| Ranking | 8/10 (U.S. News), Bottom Quartile (WalletHub) |
| Discounts | Multi-policy, defensive driving, alternative fuel, Signal, shared family car |
| Add-ons | New car replacement, accident forgiveness, loss of use, customized equipment coverage, original equipment manufacturer coverage |
| Customer Support | Quick response times, good support, fast claims payouts |
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What You'll Learn
Farmers Insurance's rating for customer service
Farmers Insurance has received mixed ratings for its customer service. WalletHub's editors gave Farmers Insurance a rating of 2.9 out of 5, while Yelp reviews give it an average rating of 4.4 out of 5. According to WalletHub, Farmers Insurance reviews from consumers highlight quick response times, good customer support, and fast claims payouts. The National Association of Insurance Commissioners (NAIC) gave Farmers Insurance an index rating of 0.71, indicating that the company has received fewer complaints than the average car insurance provider, adjusted for size.
On the other hand, some customers have expressed frustration with unexpected rate increases and difficulty reaching their agents or receiving responses to their inquiries. Reddit reviews, as analysed by Bankrate, suggest that Farmers Insurance's higher rates may be a deterrent for some, but those seeking more personalised customer service may find the trade-off worthwhile.
Farmers Insurance offers a wide range of coverage options and discounts, including multi-policy, defensive driving, alternative fuel, and Signal (a safe driving app) discounts. They also provide accident forgiveness, loss of use coverage, customised equipment coverage, and original equipment manufacturer coverage. Additionally, Farmers Insurance is accredited by the Better Business Bureau (BBB) and has an "A" rating from AM Best, indicating financial strength and the ability to pay out claims.
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How Farmers Insurance is rated for cost
Farmers Insurance offers a wide range of insurance products, including auto, home, renters, condo, life, business, motorcycle, umbrella, and pet insurance. The cost of Farmers Insurance varies depending on the type of insurance, the level of coverage, and individual circumstances.
Auto Insurance
The cost of auto insurance from Farmers Insurance can vary depending on the level of coverage and the driver's history. For a minimum coverage policy, Farmers' average rate is $1,349 per year, which is higher than the average of $780 per year. For full coverage, Farmers' average rate is over $1,000 higher than the overall average of $2,386 per year. According to NerdWallet's May 2025 analysis, Farmers car insurance costs an average of $3,863 per year for full coverage, compared to the national average of $2,290. Similarly, Bankrate's study found that the average cost of car insurance with Farmers is $3,407 per year for full coverage and $1,130 for minimum coverage.
Farmers Insurance also offers various discounts and add-on coverages, which can affect the cost. For example, they offer accident forgiveness, rental car coverage, and rideshare coverage. They also provide discounts for safe driving habits and multi-policy holders. Additionally, Farmers Insurance is cheap for families with teen drivers, offering specific discounts for those households.
Homeowners Insurance
Farmers Insurance offers a solid selection of coverage options for homeowners insurance, including standard coverage and green reimbursement coverage. According to US News, Farmers' average homeowners insurance premiums are the seventh-cheapest. However, premiums tend to be on the higher end, with national rates above average. The reason for these higher premiums may be due to costly claims and inflation. Farmers Insurance has also been known to drop customers in certain states due to weather-related risks, such as wildfires in California and Oklahoma.
Other Insurance Products
In addition to auto and homeowners insurance, Farmers Insurance offers a range of other insurance products, including renters, condo, life, business, motorcycle, umbrella, and pet insurance. The cost of these insurance products can vary depending on the specific type of insurance, the level of coverage chosen, and individual factors.
Overall, Farmers Insurance rates tend to be more expensive than some of their top competitors, especially for drivers with records that indicate risk, such as speeding tickets or DUIs. However, they offer a wide range of discounts and add-on coverages, which can make their policies more affordable for certain individuals.
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Farmers Insurance's rating for ease of use
Farmers Insurance offers a range of insurance products, including auto insurance, home, and life insurance. The company has been around since 1928 and serves over 50 million customers across all 50 states. In terms of ratings for ease of use, Farmers Insurance has received mixed reviews.
NerdWallet's auto insurance ratings consider factors such as website transparency and the ease of filing a claim. While they don't provide a specific ease-of-use score, they do mention that Farmers Insurance has a mobile app that allows customers to pay bills, update payment options, contact their agent, view policy details, and report claims. Forbes also mentions that Farmers Insurance has an average rating of 4.7 out of 5 for its Android and Apple apps.
Insure.com's 2025 ranking places Farmers Insurance as the 7th best auto insurance company, with 3.81 stars out of 5. Customers rate Farmers highly for claims handling, customer service, and ease of service, including accessing policy documents and services. However, Amica leads the category with 97% customer satisfaction, compared to Farmers' 88%. WalletHub's editors give Farmers Insurance a lower rating of 2.9 out of 5, but customers praise the company for quick response times, good customer support, and fast claims payouts.
According to US News, 50% of Farmers customers are "completely satisfied" with the ease of contacting customer service, while 35% are "somewhat satisfied." Additionally, 56% are "completely satisfied" with status updates on their claims, and 61% are "completely satisfied" with how their claims were resolved. Farmers is ranked 8th out of 10 in their overall rating of car insurance companies, with a score of 4.1 out of 5.
Overall, Farmers Insurance receives generally positive ratings for ease of use, especially regarding customer service and claims handling. However, there are some variations in ratings across different platforms and customer groups.
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Farmers Insurance's rating for discounts
Farmers Insurance offers a wide range of discounts to its customers. According to US News, Farmers provides more discounts than most other companies in their rating. WalletHub also notes that Farmers offers a long list of discounts, including the following:
- Multi-policy discount: Customers with more than one Farmers policy can avail of this discount.
- Defensive driving discount: Safe drivers can receive discounts on their premiums.
- Alternative fuel discount: Driving a non-gasoline-powered vehicle can get you a discount of 5%.
- Signal discount: Customers can get a 5% discount for signing up for the Signal app, which tracks driving behaviour and offers a discount of up to 15% upon renewal for safe driving.
- Youthful driver discount: Families with teen drivers can benefit from discounts like the Farmers shared family car discount, which applies to households with multiple drivers and a driver under 21. Drivers under 25 can also get a "youthful" discount of up to 10%.
- Good student discount: Full-time students under 25 with good grades are eligible for reduced rates.
- Homeowner discount: Owning your residence can make you eligible for a discount.
- Military discount: Active-duty personnel, reservists, retirees, and veterans can avail of this discount.
- Multi-car discount: Insuring more than one vehicle with Farmers can lead to savings.
- Bundling options: Farmers offers discounts when you bundle multiple policies, such as auto and home insurance, with an average discount of 14%.
In addition to the above, Farmers also offers discounts for certain anti-theft features in your car, enrolling in paperless document delivery, making electronic payments, and completing a driver safety course (for older drivers). Farmers Insurance agents can provide more information on specific discounts and eligibility.
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Farmers Insurance's rating for claims
Farmers Insurance has received mixed ratings for its claims process. WalletHub's editors have rated Farmers Insurance 2.9 out of 5 stars, while US News gave it a score of 4.1 out of 5. WalletHub's rating is based on sample insurance quotes, customer reviews, and ratings from organizations like J.D. Power, which gave Farmers Insurance a rating of 3.1 out of 5.
According to WalletHub, Farmers Insurance customers have praised the company for quick response times, good customer support, and fast claims payouts. The company's NAIC rating is 0.71, indicating that it has received fewer complaints than the average car insurance provider, adjusted for size.
On the other hand, Farmers Insurance has also faced criticism and negative reviews from customers who have experienced issues with their claims. Some customers have accused the company of trying to pay as little as possible and avoiding paying fairly on car accident claims. There have been reports of delays, denials, and disappointments in the claims process, with some customers feeling that the company has not supported them adequately when they needed assistance.
In terms of financial strength, Farmers Insurance has received a rating of A from AM Best, indicating "excellent" health and a strong ability to pay out claims. The company's financial health means that policyholders can be confident in its ability to honour claims.
Overall, while Farmers Insurance has received recognition for its customer service and quick claims processing, there are also negative reviews highlighting challenges and dissatisfaction with the claims experience.
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Frequently asked questions
Farmers Insurance is rated 2.9 out of 5 by WalletHub's editors, based on factors such as pricing, coverage options, customer reviews, and watchdog-group ratings.
Farmers Insurance is rated 4.1 out of 5 on US News, ranking 8th out of 10 in their list of the best car insurance companies.
Farmers Insurance has an average rating of 4.4 out of 5 from almost 5000 reviews on Yelp, indicating that most customers are generally satisfied.
